Privacy Policy

Foothills Metal Roofing & Shingles ("we," "us," or "our") is committed to protecting the privacy of visitors to our website at foothillsmetalroofing.com. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information.

1. Information We Collect

We collect information you voluntarily provide through our contact and estimate request forms:

• Full name
• Phone number
• Email address
• Property address or city/location
• Description of your roofing project
• Preferred contact method and timing

We also automatically collect standard server log information: IP address, browser type, referring URLs, and pages visited. This data is aggregated and used only to understand general site usage patterns.

We use Google Analytics (with IP anonymization) to collect aggregate data about site traffic. Google Analytics uses cookies to track visitor behavior anonymously. No personally identifiable information is shared with Google Analytics.

We use Google Tag Manager (GTM-MS95FDKT) to manage analytics and marketing tags on our site.

2. How We Use Your Information

Information submitted through our forms is used exclusively to:

• Respond to your roofing inquiry or estimate request
• Schedule on-site consultations and follow up on quotes
• Communicate project details and scheduling
• Send requested information about our services

We do not use your contact information for general marketing newsletters, advertising campaigns, or unsolicited outreach unrelated to your specific inquiry.

3. We Never Sell Your Data

Your personal information is never sold, rented, traded, or shared with third parties for marketing purposes. We do not share your contact details with lead aggregators, advertising networks, other roofing contractors, or any unaffiliated businesses.

We may share information with service providers who help us operate our business (such as our CRM software) only to the extent necessary to provide services to you, and those providers are bound by confidentiality agreements.

SMS / Text Message Communications

If you provide your phone number through our website forms and opt in to SMS communications by checking the consent box above the Submit button, we may send you text messages relating to your inquiry, estimate, or active project. We send SMS only on behalf of Foothills Metal Roofing & Shingles, Catawba Valley Builders, and Brush & Blade Grading & Septic (all DBAs of Catawba Valley Builders LLC) about the services you specifically requested.

How we use your phone number: Phone numbers and SMS opt-in status are stored only to communicate with you about an active inquiry, estimate, or project. We do not sell, rent, or share phone numbers or SMS opt-in data with third parties for marketing purposes. Information collected during the SMS consent process (including phone number and opt-in status) is not shared with any third parties for their own marketing.

Message frequency & rates: Message frequency varies based on your interaction with us. Message and data rates may apply depending on your mobile carrier and plan. We do not charge for messages we send.

Opt-out: You may opt out at any time by replying STOP to any message. Reply HELP for assistance. For full SMS program details, see our SMS Terms & Conditions.

SMS messaging service provider: We use Twilio to deliver SMS messages. Twilio's privacy practices are governed by their own privacy policy and they process your information solely to deliver our messages to you.

4. Data Retention

Contact form submissions and customer records are retained for up to three years for business records, warranty tracking, and follow-up purposes. You may request deletion of your information at any time (see Contact Us below).

5. Cookies

Our website uses cookies for analytics (Google Analytics) and site functionality. These cookies do not contain personally identifiable information. You can disable cookies in your browser settings; doing so will not affect your ability to use our site or request a quote.

6. California Residents — CCPA Rights

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

• Know what personal information we have collected about you
• Request deletion of your personal information
• Opt out of the sale of personal information (we do not sell personal information)
• Non-discrimination for exercising your privacy rights

To exercise these rights, contact us using the information below.

7. European Visitors — GDPR

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR) including the right to access, correct, or delete your personal data. Our lawful basis for processing your information is your consent (provided when you submit our contact form) and legitimate interest (following up on your roofing inquiry).

To exercise GDPR rights, contact us below. We will respond within 30 days.

8. Security

We implement reasonable security measures to protect your information from unauthorized access, disclosure, or destruction. Our website uses HTTPS encryption. Contact form data is transmitted securely. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

9. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy applies only to foothillsmetalroofing.com. We are not responsible for the privacy practices of linked sites.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date. Continued use of our website after changes constitutes acceptance of the updated policy.